Internet consultant in SEO, local search, social media, WordPress and civiCRM.

Beyond SEO (Search Optimization)


Search Engine Optimization (SEO) is a term that was once used to describe something done to your website (on site). While on site SEO remains an important part of your ranking scores, there are many other things that go into the modern ranking given by Google, Bing, etc. These other factors include inbound links, but not all inbound links are of equal value. Quality and relevancy are critical factors. I would rather have one good quality link to my website, from a website with content relevant to my own, than 100 links from dubious sources. Inbound links, or sometimes called backlinks, are just the beginning when it comes to SEO.

While traditional SEO remains important, we need to look beyond to a much broader perspective I call your Internet footprint. As your consultant or service provider, I will make sure your website is incredibly on site optimized, as well as part of your overall synergistic strategy. I will show you how to set in place a policy of building good quality inbound links and citations creating powerful and winning search optimization strategy.

Keywords are the cornerstone of search engine optimization and Internet marketing. Keyword Research is done prior to engaging in search engine optimization and marketing (SEO/SEM) efforts. Selecting the appropriate keywords that accurately pertain to your business and the content we’re publishing is essential to achieving success. The most important keywords we call Primary, and the […]

Here are the top 9 reasons to hire Don Powell as your internet consultant in 2018 These points apply to small businesses, professional practices, large corporations, municipalities, non-profits and religious organizations. I use “business” to describe them all. 1. Mobile Responsive Upgrade In 2018 virtually every website should now be fully mobile responsive. I use […]

All too often I see businesses and organizations set up their Facebook page and Twitter account, recruit some friends and contacts, and put some links on their website. Sometimes they advertise these new social media spaces on banners, business cards, and more. Unfortunately, most owners and administrators have no idea what to do next. Some […]

Search Engine Optimization (SEO) is a term that was once used to describe something done to your website (on site). While on site SEO remains an important part of your ranking scores, there are many other things that go into the modern ranking given by Google, Bing, etc. These other factors include inbound links, but […]

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